Do you know the beauty of content creation?
You're providing FREE and Useful information to your audience.
This is why you should never create contents just because you want to post and make your page look really active. Your contents should be aimed at something.
Sharing your experiences/stories
always give a different feel to your contents.
I know people like Okoye Chinelo and Oche Writes do this really well.
An Example:
"A friend of mine came to me last week to discuss how he was struggling to find his brand purpose, in the course of our discussion I came up with....."
In as much as you're trying to create this 'perfect' perception of yourself...it may not take you far.
The truth is this; People can spot a fake several miles away. Be honest in your interactions with your audience.
An Example:
"I do not have all the answers you seek, but I'm committed to working with you to find the best solutions that will fit your need"
Can you see a difference with this reply?
This is a very quick trick to melting their hearts. People are constantly looking for solutions to their everyday problem.
If your content provides that solution and transforms to where they want to be. You've won their hearts.
An Example:
"How to improve your brand image in 5 easy steps and woo your dream client"
There's something consistency does. It re-emphasizes and builds a clearer picture.
Your audience can easily predict and form a strong perception of what they are going to gain from you.
Consistency in your tone, messaging and voice is very vital especially if you're looking to build that relationship that will win them.
An Example:
If you were a wellness coach and your message is centered on helping young people improve their health and well- being.
You'll have to be consistent with this message even across all your social platforms.